REDMOND, WA., JUNE 13th, 2014: R-Evolution Industries and The PeerNet Group today announced an exclusive strategic partnership to distribute an innovative line of interactive promotional merchandise designed to transition promotional products into a new era of mobile-social engagement.
R-Evolution technology transforms traditional promotional merchandise into interactive merchandise by connecting it with each mobile consumer’s smartphone or tablet. PeerNet, an alliance of 17 top Promotional Product Distributors, covers the United States, Canada and Mexico generating $300m in annual revenue through 400 representatives reaching 1/3 of the Fortune 500.
Together PeerNet and R-Evolution will work directly with brand managers who seek to integrate digital channels like mobile networks and social-media into live events and promotions. Blending digital content with physical merchandise enables PeerNet to offer its’ clients a whole new touch-point with today’s mobile consumer.
"Promotional products are most effective and appreciated when used as part of a program that meets the specific objectives to reach a targeted audience. Today that audience is found on mobile and social networks around the world. We believe that R-Evolution powered interactive merchandise goes beyond traditional merchandise by blending mobile-social technology with the proven benefits of traditional promotional merchandise.” – Darlene Blaum, CEO PeerNet Group.