REDMOND, WA., JUNE 7th, 2014: R-Evolution Industries to provide Drum Workshop Inc. with interactive “dw drums” branded merchandise for live events and promotions.
Oxnard, CA. based Drum Workshop Inc., manufacturer of drums and percussion equipment, today announced a strategic partnership with R-Evolution Industries to supply branded interactive merchandise for mobile-social engagement at live events and promotions.
R-Evolution technology transforms traditional promotional merchandise into interactive merchandise by uniquely connecting to each mobile user’s smartphone or tablet. As a leading innovator in music manufacturing, Drum Workshop Inc. is relentless in its pursuit of partner and customer engagement. Together, through interactive merchandise, Drum Workshop and R-Evolution will elevate the relationship between the “dw” brand and its fans across the globe.
"R-evolution brings swag into the digital age. The promo possibilities are endless. – Scott Donnell, Vice President Marketing.